Who should attend
Account Manager, Account Manager, Sales Team Leader, Business Development Manager
This course is part of our Business & IT Convergence series so it is recommended that you have attended or will attend one or more of our sales skills (sales process) related courses or have comparable skills / knowledge.
- Understand and point-out trends that drive the business need for collaboration
- Address the customer care-abouts in collaboration
- Link collaboration solutions to the customer’s business model and processes
- Understand the Cisco collaboration portfolio and solutions
- Identify the business value collaboration solutions create for customers
Collaboration is nothing new! It’s at the heart of what we do as humans since the beginning of time. With the dramatic changes in technology, collaboration solutions enable us to streamline business processes and achieve higher efficiency, quality and customer satisfaction especially in a globalized world. Because of its fundamental nature, it’s a critical element in any organization so it’s key to understand the driving forces as well as the challenges and opportunities stakeholders are faced when trying to select the best collaboration solutions for their business. This course enables participants to use consultative techniques to identify opportunities and to sell collaboration solutions successfully with confidence and knowledge.
This course is one of the Understand & Believe modules of our Business & IT Convergence salesforce transformation program that consists of a number of sales skills (sales process) related courses as well as various solution (technology related courses).
Sales skills (sales process) related courses
- Business & IT Convergence - Discover the Customer (BIC-DTC) – Discover & Qualify
- Business & IT Convergence - Engaging the Stakeholder (BIC-ESH) – Tell, Show & Resonate
- Business & IT Convergence - Creating a Business Case (BIC-CBC) – Convince & Close
- Business & IT Convergence - Bring Technology to Life (BIC-BTL) – Enable & Adopt
Solution (technology) related courses – Understand & Believe
- Business & IT Convergence - Understand & Believe Evolution of the Data Center (BIC-UB-EOD)
- Business & IT Convergence - Understand & Believe Opportunities in Enterprise Mobility (BIC-UB-OEM)
- Business & IT Convergence - Understand & Believe Internet of Things (BIC-UB-IOT)
- Business & IT Convergence - Understand & Believe SDN and Beyond (BIC-UB-SAB)